Why Is Switzerland Opting Out of the Vineyard Classification Trend?

Red map of Switzerland with white cross in the middle.
Source: Shutterstock

One of the biggest trends in wine over the past two decades has been an increased interest in expressing origin. Organizations like the Verband Deutscher Prädikatsweingüter (VDP) in Germany and the Österreichische Traditionsweingüter (ÖTW) in Austria have both shaped and surfed this wave to the extent that their vineyard classifications — in both cases private initiatives — are now being codified into national law. Switzerland has no comparable organization. The one that comes closest, Mémoire des Vins Suisses, was founded more than 30 years ago, with the aim of proving that Swiss wines can age. Does this mean Swiss wines…

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